I wanted to write about this before, but I had to wait until everything was secured and verified.

In September, Steve Gehlen invited me to speak about Cyborg Anthropology at Inverge: The Interactive Convergence Conference on September 5th of this year. The conference was a refreshing and entertaining look at where entertainment, art, culture, business, and social media are going. The keynote was Joshua Green of MIT’s Convergence Culture Consortium.

After Inverge, Joshua and I compared theorists and research, and had a great time socializing along with all of the other conference attendees and speakers. A month later, Joshua informed me of a conference at MIT called the Futures of Entertainment, and wondered if I would be interested in being on a panel on social media. He said that my analysis and understanding of both the academic and corporate world would provide a useful bridge between two separate fields.

Convergence culture has moved swiftly from buzzword to industry logic. The creation of transmedia storyworlds, understanding how to appeal to migratory audiences, and the production of digital extensions for traditional materials are becoming the bread and butter of working in the media. Futures of Entertainment 3 once again brings together key industry leaders who are shaping these new directions in our culture and academic scholars immersed in the investigation the social, cultural, political, economic, and technological implications of these changes in our media landscape. This year’s conference will work to bring together the themes from last year - media spreadability, audiences and value, social media, distribution - with the consortium’s new projects in moving towards an increasingly global view of media convergence and flow. Topics for this year’s panels include global distribution systems and the challenges of moving content across borders, transmedia and world building, comics and commerce, social media and spreadability, and renewed discussion on how and why to measure audience value.

I very carefully prepared two forms of submission — one on Cyborg Anthropology from the academic perspective, and another from the business perspective.

However, I feel that what I am doing pales in comparison to the accomplishments of those whom I will be participating with. I am both honored and overwhelmed by this opportunity. I hope to be able to add value to some aspect of the conference.

I’ll be participating on the social media panel, which is described as follows:

“Moving lives online, creating conversations across geography, connecting with consumers - how is social media defining the current entertainment landscape? As people not only put more content online, but conduct more of their daily lives in networked spaces and via social networking sites, how are social media influencing how we think of audiences? Video-sharing platforms have changed how we think of production and distribution, and Facebook gifts point to the value of virtual properties, how are these sites enabling other processes of production or distribution practices. Spaces where commercial and community purposes intertwine, what are the implications for privacy, content management, and identity construction of social media? How have they impacted notions of civic engagement?”

Conference Attendees

Kim Moses - Executive Producer, The Ghost Whisperer, Lost, Medium, Yochai Benkler - Harvard Law School, The Wealth of Networks (Yale University Press), John Caldwell - UCLA, Production Culture (Duke University Press), Henry Jenkins - MIT, Convergence Culture: Where Old and New Media Collide (NYU Press), Alex McDowell - Production Designer, The Watchmen, Kevin Slavin - Area/Code, Sabrina Caluori - Director, Marketing and Promotions, HBO Online, Grant McCracken - Transformations: Identity Construction in Contemporary Culture (Indiana University Press), Donald K Ranvaud - Buena Onda Films, Amanda Lotz - University of Michigan, The Television Will be Revolutionized (NYU Press), Gail De Kosknik - UC Berkeley, How to Save Soap Opera: Histories and Futures of an Iconic Genre, Joe Marchese - socialvibe.com, Amber Case - Cyborg Anthropologist and Social Media Consultant, Hazelnut Consulting, Mauricio Mota - New Content (Brazil), Alisa Perren - Georgia State University, The Media Industry Studies Book (Blackwell Publishing)….more.

Steve Gehlen, Paige Saez (on a grant from PNCA) and Kris Krug will be flying out to join me at the conference. In case you’re in the area too, the conference information is as follows:

MIT’s Futures of Entertainment 3

Friday, Nov 21 8:30a to Saturday, Nov 22 8:30a
at Massachusetts Institute of Technology (MIT): Wong Auditorium, Cambridge, MA

Thanks

A great big thank you to everyone in the Portland Tech community for being supportive and welcoming of interdisciplinary thought. Special thanks to Joshua Green and Steve Gehlen.

—–

Amber Case is a Cyborg Anthropologist and New Media Consultant living in Portland, Oregon. You can follow her on Twitter @caseorganic.

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Yahoo Pipes WhereCamp PDX FeedUnconferences are really good at collecting gobs of data, like Flickr photos, Tweets, and session notes.

Following Twitter conversation is simple by subscribing to Twitter feeds from search.twitter.com, but often event hashtags are unstandardized or misspelled. It’s always nicer to be able to subscribe for a single feed than a bunch of overlapping feeds. Additionally, there is often duplicate content.

There are also Flickr pictures involved, and it would be nice to be able to get get all of the updates from drop.io, Flickr, and Twitter in one feed, so that one can see how the event is progressing in real time.

So I did just that.

This Yahoo! Pipe for WhereCamp PDX grabs FlickrPhotos, the Google Map Location, drop.io session note updates, and Twitter Feeds.

Components used:

Sources (4)

flickr.com
api.flickr.com
twitter.com
search.twitter.com

Modules (4)

fetch
sort
union
flickr

An image of the Pipe’s Construction is here.

One of the great things about WhereCamp PDX is that you can E-mail session notes, pictures and other resources to a drop.io box. To do this, simply send an E-mail wherecamppdx@drop.io. You can see the drop.io inbox for session content here.

——-

Amber Case is a Cyborg Anthropologist and Social Media Consultant from Portland, Oreogn. You can follow her online at @caseorganic.

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This is the PowerPoint of a lightning talk given by Amber Case (@caseorganic) at Inverge: The Interactive Convergence Conference in Portland, Oregon on Sept 4+5th. NOTE: This was a 10-minute compressed presentation. From Telephone to Tweetup: an Abbreviated History of Technology and Social Exchange.

Some Theory Behind the Subject

The invention of the telephone ushered in an era of ‘on-demand’ social connection. These conversations were freeing, but were still limited to location and time. As communication technology matured, telephones became detached from their cords and were allowed to travel with their users.This detachment from location allowed conversation to happen in more times and more places. As the amount of time and space between nodes of connection decreased, the intersection of rapid news methods such as blogging, mobile technology, and chatrooms begin to merge. This convergence allowed dramatic increases in the ability to rapidly convey information to others. Instead of engaging with one person at a time, many are now capable of talking at once. No where is this more prevalent than on Twitter. It has found ways to connect communities, stave off suburban isolation, and warn of earthquakes before medical help can access them. The distance between individual and community will continue to decrease, and those products and services which decrease the amount of time and space it takes to create an action will be the most successful. Actions and devices will become lighter and lighter, and the social will continue to become more and more mobile. The convergence of various technologies will result in rapid learning and communication never imagined before. For details on the original event, look at the SlideShare Link.

Slideshow transcript

Slide 1: Every bullet point in this presentation is less than 140 characters.

Slide 2: This is because the text of these slides will also be broadcasted on Twitter at the time of this speech.

Slide 3: In this way, the speech can live in two places at once.

Slide 4: To one audience here at Inverge.

Slide 5: And also to 600+ followers on Twitter. [@Inverge] [#Inverge]

Slide 6: You can follow @caseorganic to see it in action.

Slide 7: [this is a waiting period because the Internet connection here is probably slow] @caseorganic

Slide 8: Hello.

Slide 9: My Name is Amber Case.

Slide 10: I am a Cyborg Anthropologist.

Slide 11: I study the symbiotic relationship between humans and computers…

Slide 12: And the psychology of space that is created by online environments.

Slide 13: Or, how the online experience is “ experienced” .

Slide 14: In Anthropology, one could call this a Digital Phenomenology

Slide 15: …

Slide 16: We live in a community that increasingly transcends time and space.

Slide 17: It is our relationship with technology that allows us extended capabilities.

Slide 18: Right now, search engines and people are interacting with your social profiles and websites.

Slide 19: While you aren’ t there.

Slide 20: And with social networking sites like Twitter, you can watch many conversations at once.

Slide 21: …

Slide 22: Consider Letter Writing, the first Internet.

Slide 23: The message to response ratio was very slow, but it was social.

Slide 24: Enter the Telephone.

Slide 25: Thus began the era of ‘ On Demand’ social communication.

Slide 26: This made the world very small.

Slide 27: You could stand on one side of the world, whisper something, and be heard on the other.

Slide 28: But to those who had never experienced a telephone, the device was as foreign as the Internet once was in 1993.

Slide 29: The fact that a human could speak into a machine and hear a voice on the other side gave the appearance of schizophrenia.

Slide 30: Over time, the strangeness of the new dissolved into formal society and the landline telephone started to get along with humans.

Slide 31: Those living in suburban communities were less capable of reaching actual members of society on a daily basis.

Slide 32: …and the telephone allowed them an escape from the isolation of industrial modernity.

Slide 33: But the telephone was limited by the length of its cord and its proximity to a phone jack.

Slide 34: So along came the cordless phone.

Slide 35: It was free! {yay!}

Slide 36: …to run around the house…

Slide 37: So then the Cell Phone arrived on the scene. {take that!}

Slide 38: While it was the least rooted to place,

Slide 39: The Cell Phone did not offer information transparency.

Slide 40: It only allowed one conversation at a time (excluding 3-way).

Slide 41: Cell Phone + Text allowed decentralized message access and multiple recipients, but limited message transparency.

Slide 42: Then Twitter happened.

Slide 43: It was not rooted to place and time.

Slide 44: It allowed multiple communication channels and recipients.

Slide 45: Users were praised for contribution and helpfulness to those in their network.

Slide 46: Why does it work?

Slide 47: Twitter is a centralized technosocial hybrid that asks a single question that can never be fully answered.

Slide 48: …

Slide 49: What

Slide 50: Are

Slide 51: You

Slide 52: Doing?

Slide 53: The question is asked by all, to all. Socialization is aided by machine.

Slide 54: The time and space it takes to absorb and disperse information is compressed.

Slide 55: Twitter takes advantage of the 4th Dimensionality of the Internet.

Slide 56: [Analog] [Demonstration]

Slide 57: Lets look at some Architectural Theory

Slide 58: “ Our daily existence is normally filled with short walks and passing through interfaces. It is not the number that we remember but rather the poor quality of them and the time spent in moving through them.\”

Slide 59: “ It is not the number that we remember but rather the poor quality of them and the time spent in moving through them.\”

Slide 60: “ Interference interchanges must be fast, convenient, comfortable, without undue effort in a controlled environment.”

Slide 61: The General Theory of Relativity

Slide 62: The shape of space makes people more, and people create the shape of space.

Slide 63: The Analog World is full of Friction

Slide 64: The level of Friction in the Digital world has far less.

Slide 65: Online, we are capable of innovating in a frictionless atmosphere.

Slide 66: There are dangers to this.

Slide 67: Frictionless development becomes cancerous if not restrained.

Slide 68: Too many features/innovations reduce overall value.

Slide 69: LIKE FACEBOOK.

Slide 70: Now, lets talk about highways.

Slide 71: Highways are giant projects requiring high levels of funding and cooperation.

Slide 72: To dig up a highway and move it costs millions of dollars.

Slide 73: But rerouting a path online takes a few minutes with a 301 redirect.

Slide 74: People, when compressed, can do more in less time and less space.

Slide 75: Actions flow to spaces with reduced activation energy and barriers to entry.

Slide 76: Humans and Technology Co-create each other through an Actor/Network of technosocial interaction.

Slide 77: “ In the search for itself and an affectionate sociality, it easily gets lost in the jungle of the self…”

Slide 78: “ Someone who is poking around in the fog of his of his or her own self is no longer capable of noticing that this isolation,

Slide 79: “ This ’solitary-confinement of the ego’ is a mass sentence. [Ulrich Beck, 40 in Bauman’ s Liquid Modernity 2000:37]”

Slide 80: [So Technosocial Interaction is about Transcending the silos of Mental Isolation]

Slide 81: Hello

Slide 82: The key to the semantic web is to always reduce the steps in user action.

Slide 83: Twitter engages the user in ways that do not decay.

Slide 86: See SlideShare for image

Slide 87: See Slideshare for image

Slide 88: Husband on Google Street View

Slide 89: Old map

Slide 90: See Slideshare for image.

Slide 92: @caseorganic On Social Sites Everywhere Thesis: “Cell Phones and Their Technosocial Sites of Engagement” Available @:oakhazelnut.com

———-
Amber Case is a Cyborg Anthopologist and Social Media Consultant from Portland, Oregon. You can contact her by E-mail at caseorganic at gmail.com, or on Twitter @caseorganic.

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CyborgCamp Portland, December 6th, 2008

The date’s been set. Due to scheduling conflicts (including the event being really close to Thanksgiving) CyborgCamp Portland will be held on December 6th, 2008, at Portland’s CubeSpace, which is at 622 SE Grand Ave Portland, Oregon 97214

You can RSVP for CyborgCamp on Upcoming if you’d like to attend, but note that the formal registration will begin in a few weeks. If you follow @cyborgcamp or @caseorganic on Twitter, you’ll know when you can officially register for the event. If you don’t use Twitter, you can E-mail caseorganic at gmail.com and I’ll personally let you know when official registration is open. There will also be a link from the Upcoming page, so check back in a few weeks.

CyborgCamp is a conversation about the future of technology, and how humans fit in.

Want to help out? You can do it in 4 different ways!

  1. Sponsor. E-mail Nate Angell at ixmati at gmail.com or Twitter @xolotl. See the sponsors page.
  2. Blog, Tweet, write and broadcast the event (before, during and after.) See the Marketing Page Email Amber Case at caseorganic at gmail.com or Twitter @caseorganic
  3. Volunteer before, during and after the event. Email Bram Pitoyo at brampitoyo at gmail.com or Twitter @brampitoyo We need 3 more volunteers for the morning set-up (7 Am) and take down (6-7Pm).

  4. Attend. RSVP on Upcoming.org (Note that RSVP does not guarantee you a space if you’re not paid for register).

What to Expect at the Conference:

One room will be devoted to keynote sessions on various aspects of the cyborg (technological, health, spiritual, communication, humanity, etc.), and the other three rooms of the conference will be unconferences, done BarCamp-style

Who should come?

This is an educational mindsharing and networking event that encourages high-level interdisciplinary interaction.

Classrooms, individuals and businesses are encouraged to attend the event remotely. It will be livestreamed through multiple channels and will be archived and tagged for future viewing. Details on remote conference access will be available a week before the conference begins.

Tags

Flickr Tag: cyborgcamp

Twitter: @cyborgcamp or #cyborgcamp

All other social media: cyborgcamp

See you there!

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Note: Dates and venues are pretty much set for CyborgCamp!

You can now:

I never saw it coming

CyborgCamp occured at around 10Am from a shoutout by Kris Krug and Dave Olson of RainCityStudios. I met them both at Gnomedex and we got along really well.

The only problem was that they both lived in Vancouver B.C., and I live in Portland, Oregon. Normally, it is difficult for me to travel unless there is a conference. So I told them that.

To which Dave replied “just have a Cyborg Camp!”.

And CyborgCamp was born.

Once Kris Krug retweeted the news, 30 or so people immediately jumped into high gear. Nate Angell built a Wiki with all sorts of capabilities, and more people got on board to discuss all aspects of Cyborgs.

Meanwhile, the Twitterverse was coming up with all sorts of speaker and venue suggestions, and by 6Pm that night, the first planning meeting for CyborgCamp 2008 occured as an offshoot of an Android Developers meeting at the Lucky Lab Pub SE.

…Whew.

That was only two days ago. Now we have a venue, a sponsor, and some potential speakers. Also a @cyborgcamp Twitter account, which Bram Pitoyo has been handling amazingly, as well as a preliminary poster design.

Now what?

If you think this sounds like something you might be interested in, Sign up —> CyborgCamp2008 for Wiki access. Or follow the @cyborgcamp Twitter account for updates, general inquiries, speaker suggestions and sponsor ideas. Or you can directly E-mail caseorganic if you don’t use Wikis or Twitter.

What is a cyborg?

A cyborg (shorthand for “cybernetic organism”) is a symbiotic fusion of human and machine. Join in our pre-conference discussion about what is a cyborg?

What is CyborgCamp?

An unconference dedicated to exploring cyborg technology, anthropology, psychology, and philosophy.

Who should come to CyborgCamp?

Cyborgs, hybrids, androids, robots, and the people who love them!

When is CyborgCamp?

Nov. 21-22 2008

Proposed Topics

  • Space and Time Compression
  • Cybernetic Organisms - The emergence of technological systems, control and feedback in biological life
  • Online Presence and Boundary Extensions
  • What is Cybernetics?
  • The Future of Mobile Technology
  • Artifical Intelligence
  • Technology and Culture
  • A Brief History of Cybernetics
  • Cyborgs Around & Within - How humankind takes for granted our lives as, and among Cyborgs
  • Top 10 Modifications you can make to be a better Cyborg
  • Cybernetics and Morality
  • Wetware Hacking
  • Pimp My Avatar

Hyperorganization

This should be an interesting event. It needs a lot of film and audio coverage, as well as live casting and projection screens. As many channels as possible so we can exist in as many places at one time. Our minds can supply the rest.

You can follow along at CyborgCamp.org or on Twitter by following @cyborgcamp.

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Portland\'s Shizzow Private Beta Release

Shizzow was released today in Private Beta to various members of the Portland Tech Community - or at least a lot of Portland Twitter folk.

Shizzow is Portland-based social network Geolocation service with exceptional data granularity. That means that it is possible to define your own location (my house is Caseorganic Laboratories and Bram’s is Link En Fuego Headquarters).

Local networks have been in need of this service for a long time. Services like BriteKite don’t offer the sheer amount of nuanced locations that a local network like Shizzow does.

I received my invite from Dawn Foster at 10:16 Am and only a few hours later I had already had 10 friends “listening to me”. Listening is the equivalent of a “follow” on Twitter.

Geolocal Shouts

Shizzow also has “shouts” instead of Tweets, which serve to inform other listeners of a user’s location.
Before long, I knew that @reidab and @donpdonp were at Urban Grind Coffee NW, and I didn’t have to sort through my Twitter feed to gain the knowledge.

Cleaning up the Twitter Feeds

Shizzow takes the communication capabilities of Twitter and applies them to location, giving locations a feed. For instance, I can see the history of a location by clicking on it. Through this, I was able to discover that a fellow Twitter contact was at Backspace seven hours before me.

Adding/Finding Locations

Shizzow has a ton of locations already listed, but one can also add locations that don’t. When I typed in the location of the Portland Small Business Accelerator, it recognized it as an ‘office’, and I was able to add it to the list of locations I’m capable of regularly shouting from.

User Interface

I found the UI to be smooth, and the ability to add connections very simple. I also used it to find Dawn Foster and friends at a Green Dragon Shizzow meetup. She and other founders were working on fixing minor bugs already. What service! Not bad for a first day of beta!

Resources

If you’d like to know more about Shizzow, mosey over to Shizzow.com, or read the awesome Silicon Florist post about Shizzow.

I want to thank everyone who worked on Shizzow for doing such an excellent job. We’ve all been reading  and waiting for a great futuristic technology like this to finally come about. While we were thinking about it, the Shizzow group went out and did it. Major Kudos to them.

——-

Thanks for reading Oakhazelnut.com! If you feel like it, you can follow me on Twitter, or subscribe to the Oakhazelnut.com RSS feed.

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It’s been a big week in Portland Tech, and it’s still going strong tonight with the Demolicious/Portland Web Innovators event at Cubespace. What is Cubespace? Rental office space for start-ups, consultants, and freelancers. What is Demolicious? 5 project presentations, 10 minutes per project. It basically means that a bunch of innovative people in the room, watching, sharing, and presenting prodigious pre-beta/beta/live web projects. Good stuff. Gone is the era of stale doughnuts and flatlined agendas. This stuff is groundbreaking, interactive and sweetopian.

There’s also beer here, provided by MyStrands, a social/community/aggregator startup based on music sharing (currently in Beta edition, but I can send you an invite).

There’s probably about 50 people here. A lot of faces from last night’s Gary Vanerchuck event at Portland’s ad agency Weiden+Kennedy, and W+K’s Monday Lunch 2.0 Event.

If you’re curious about what’s going on in the Portland Tech scene, and want to join in on some of these events, check out the next events at Yahoo’s Upcoming! website. (The next Lunch 2.0 Event is on July 16th at Souk!)

Presentation Map:

* Kevin Chen, Metroseeq
* Don Park, Do-it-yourself Friendfeed
* Matt King, Interface Content Management Framework
* Mounir Shita, GoLife Mobile
* Lev Tsypin, Green Renter

The first presenter is Kevin Chen of Metroseeq

“Metroseeq is a location-based search engine that aggregates offline deals,” says Chen.

The ability for users to be able to find information from both offline and online sources effectively is the difference between Citysearch and Yelp.

But there’s more - the website also digitizes coupons. Chen tries to demonstrate this with a manila envelope full of paper coupons, but accidentally drops them all over the floor. It’s great, because shows his point even more. Then Chen navigates to the screen, where coupons for each listed business have coupons available for online users. It’s very nice.

Number two: Don Park, with Do-it-yourself Friendfeed

He’s working on solving the problem that everyone faces when they join social networks and have to re-enter all of their social connections. “When you’re joining a new social network,” he says, “you want to bring your friends with you.” Everyone’s data is locked up in different silos. There’s the Twitter silo, and the FriendFeed silo, and the Digg silo.

The key is to drain the silos and bring the dis-separate user data into one place. Use an RSS reader to to it to conveniently track it, and you’ve got your own personal mini-PR system at your fingertips. Brilliant.

Park’s XFN Spider project utilizes the attributes attached to a user’s friends on Twitter, Digg and Wordpress to map out other connections and links associated with those users. The spider can show the blog, Facebook profile, news sources and other pointers that contain the user’s profile/identity attributes, and consolidate them in one resource list.

“Your friendview in Twitter only allows 50 ids to display at one time,” says Park.  “A spider can index all of those ids…far past the 50 it allows in its display.” Attach an RSS reader to this process, and you’ll be able to read every RSS feed that your friends are reading.

The spill-over of extensive blogroll links on Wordpress and other Blogging sites can be put to good use by using attributes to track data.

He then uses Firebug to “inspect” one of his friends in Twitter. The whole sequence of links becomes a fractal. If someone The RSS does the updating. “You don’t have to depend on any other location to do the updating.” The speed at which you gain information is And it can go infinite levels deep. That’s a lot of Web 2.0 fractals. The downside? It’s kind of slow. But what is slowness compared to a social media site that’s often fail whaled?

Try it out at: http://donpark.org/spider/

Presenter numero tres: An Interface Content Management Framework, presented by Matt King

“I’m going to show you a content management system that builds content management systems.” he says. He then states that he’s going to build a fan site about the A-Team, because it rocks, and that he’s going to build the website in the next 10 minutes. He then brings up barebones interface. “Just to show you that I don’t have any tricks up my sleeve…” he points to the projection screen, “there’s no pages here”.

So he starts by adding a page. The audience watches.  Click. Click. This page is done.  “Lets hit save,” he says, “then we’ll add a page about the show, I guess.” He points out that you don’t have to assign a slug or a template. The site will do it for you.

The he does a pages about the A Team’s Van, because “the van warrants a page in and of itself, because it’s so cool.” Users can use templates to pull content in from the CMS.

The structure of the pages is easily modified, with the database automatically updating the url structure. Pages can also be infinitely nested.

King begins to add some dynamic content for the episodes and the characters. He does it this by adding models. “You can add as many as you want,” he states, explaining that “Models are the dynamic content of your site.”

There’s more. You can add as many fields to your content types as you like. You can upload images if you want.  Add a location and the database will automatically give you an address and will geocode it. (this system reminds me of an ultra-fast, ultra light version of Drupal).

Once the page structure has been created and set, one can instantly start adding content to it. Models can all be associated with each other. This part is kinda meta-style.

Season:

Associations: “has many”

Volia.

Like some sort of computer chef, King previews the site. “And then we’ll go to the page here,” he says, and “out pops a really nice page.” Watching King make a website is like watching a chef make something, put it in the oven, pause the camera, and take it out again, completely finished. Except there’s no baking time.

“Okay, I cheated. I did the templates beforehand”. The audience laughs.

“Go to seasons,” he says, ” and Pick a season. We’ll actually get to see what episodes are associated with it.”

Lastly, when you add content it instantly gets an API. King says that they used this for a few flash-based websites. The websites didn’t even need to use html, “just our API”. Nice.

Q+A:

“Is this internal only?”

“We’re trying to make this a base camp-type setup for it, so that you can sign up and get an instance of this development”.

“As long as we can get a website setup for it”, says King’s partner.

Matt King’s website is here, in case you feel like checking it out. He’s done a variety of other tech experiments. Perhaps you can use Don Park’s spider to find them all.

Four: Mounir Shita, from GoLife Mobile

He’s presenting a mobile application platform for mobile applications. He shows a Traffic Camera Widget.

He accesses the platform on a sort of mobile device emulator. Then he swaps out the data source object without changing the code. “You can tie these UI components to different devices,” he says, “like switching one component traffic feed (Oregon) to another (Arizona).”

Simplified overview of the platform:

A widget contains UI components. UI components are attached to sources.

Platform layercake:

XML (standard Internet), SMS Vado (cell phone), HTML (iphone)

(Gateway)

(Virtual Widget Layer)

Action Layer (Show lists) (Show traffic information) (View article) (Write article)

(Personalization layer) (Content enhancement layer)

(Data Access Layer).

Simple use case: Person x wishes to find closest Starbucks. But a mobile device should also figure out where friends are. Mobile device will go and figure out where friends are and recommend a location on the basis of nearness. The device will then tell you where location is, how to get there, inform your friends of your trajectory, and smoothly handle any details, should they arrive.

A mobile device should also show you the menu options, deals, and drink selection of the location as well.  Dynamically. You shouldn’t be telling every single application what you like and what you don’t like. “it’s very very semantic”, he points out, “you’re plugging in very very small semantic codes that plug and play together”. On the whole, these semantic codes help mobile nomads get together on the fly.

It’s as semantic as a roving a meeting maker that negotiates meetups across dynamic time and space, as if the entire geography were a mobile, roaming office.

The website meta tag states that “GoLife Mobile is erasing the barriers between the physical and electronic worlds. We let your mobile device get to know you, so it can…” Well…you know. Here’s the website, if you’re intrigued.

Finally: Green Renter, presented by Lev Tsypin

Green Renter is a database of Green buildings available in the Portland area. Tsypin states that this database is location-agnostic. It has data values for the Portland area because it was birthed here, but should expand to encapsulate every real estate area.

There’s a featured building, and a cetegory for renters and owners. A real estate site that satisfies a eco-niche. A nice feature of the site is that it provides a list of features like:

The Building’s surroundings…

Community resources (i.e. libraries nearby)

Services (i.e. grocery stores nearby)

Public transit nearby

Car share vehicle nearby

Bike lanes/paths nearby

Park/open space/wildlife areas nearby

The same type of list is available for building materials, like non-toxic concrete mix, and bike racks.

All of these categories and feature layers aggregate together to form the context of a ‘Green Score’, a scoring system similar to Google’s Quality Score or Page Rank. Over time, this will hopefully spur the community transparency and ethics which will lead to more green buildings.

Something Green Renter wants to include in the future is a glossary for their green categorization system. Including this glossary allow the side an educational/resource component for those who with to learn about how to find/develop increasingly sustainable and environmentally friendly buildings. It’s like the etiquette of a website that’s been correctly structured according to W3C standards or SEO code.

Visitors can utilize an aggregate map of all buildings in a given area and filter out which buildings have vacancies or not, or which buildings have LEED certifications for green building.

The site also has a blog that links to green events that are happening around town. In this way, Green Renter can bolster the education and awareness of its community of readers, but can also connect those readers to other individuals who are also interested in living in sustainable architectures.

The add building feature allows users to  add commercial or residential property to the site, with property details, contact info, pictures, and renting or leasing information. It’s like a social network for the buildings themselves. Each building with its own avatar and characteristics. Pretty nifty.

The founders also own greenowner.com and are looking into develop that, but feel it is more important to really nail down a niche before going on to develop other things.

When addressing the massive market share that Craigslist holds over the rental/leasing market, Tsypin says that “if you post your green building on Craigslist, you can provide a link back to the site so that your viewers can see all of the green features and details of the building.” In this way, Criagslist and Green Renter can form a symbiotic relationship with one another. A Craisglist listing for a Green Building can function as a starting point into a extended database full of information about the given property, hosted by Green Renter.

And yes, the site supports OpenID.

GreenRenter is alive and well at http://greenrenter.com.

In Essence…

There is, of course, much more to say. I’ll leave you to analyize the nitty gritty stuff and add details. I left out a lot of important things, but it is late and there are only 110 hours in my workweek to get things done.

As always, I am blown away by the things that are happening in the Portland Web Community. Something amazing is happening in Portland. I’ve never seen anything like it. Everyone I meet is always working on something so interesting, and has an positive and innovative mindset on their shoulders. I’m eager to see what’s next.

Special thanks to Portland Web Innovators, Cubespace, and all those who presented. Impressive awesomeness. Bram Pitoyo inspired me to do this write up, but this pales in comparison to his precise assemblages of brilliant journalistic data.

Thanks for reading, and please excuse any inaccuracies incurred based on my Strands-sponsored state.

If you’re on Twitter, I’m @caseorganic. I’d love to follow and meet more of you.

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The modular, semantic, “lego-like” shape of Web 3.0 is beginning to manifest.


The Olinda is a music device that has the user’s personal social networks embedded in it’s body, allowing user’s to listen to their friends radio stations.

It’s clunky, prototypical, and unevolved, but it’s also kind of cute…like Lego bricks. And isn’t it more enjoyable to be able to build things than simply use them?

Regardless of where it goes or how many it sells, the Olinda is a harbinger of the Web 3.0 that is to come.

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Collective Intellect is a Boulder based company that uses the collective ideas of bloggers to predict the rise and fall of stock values. I watched Don Springer, President & CEO of Collective Intellect, present at the 2006 DOW Jones Emerging Ventures Forum 2006.

Collective Intellect taps into tacit knowledge in order to reduce company risk. The Internet allows the generation of tacit knowledge because it is a lateral media instead of a central one, such as television. It has a feedback system, because it is a product and a holding contained for consumer generated media.

How does one find the spring from which a river of ideas flows? Each profession, each category of interest has its own spring, or head influence. In fashion, the top design houses determine the fashions that trickle down to lower level designers. Though the Internet allows rapid communication to occur, the spread of ideas still takes time. In computer terms this is called ‘lag’.

When the CEO presented this company to venture capitalists, he described the company structure as follows:
This company uses an algorithm to determine the highest level idea-maker or blog of highest social influence. The algorithm is applied to blogs within an interest category, and each blog is assigned points based on blog visit stats, number of comments, and certain category-specific keywords. Blogs are also analyzed for lags in category-specific keywords from site to site, so that blogs who use category-specific keywords sooner than other blogs can be assessed.

Once the points are accrued, it is easy to see which blogs have access to relevant information more quickly than others. These blogs have the power to change ideas of other ‘downstream’ blogs, and have the least lag time in accessing and reporting on relevant ideas. Financial Companies pay for access to ranked blogger data.

Consider the following:

  • A simple design story. One of CollectiveIntellect’s clients designs tupperware and wants to know how to design a next generation tupperware product that is superior to its competitors.
  • It can purchase top blog information tracking from CollectiveIntellect in order to see the top tupperware ergonomic problems that have occurred in the past with other tupperware products? This tacit knowledge can then be used to design a product that has a relatively sufficient chance of success — one that will satisfy investors.
  • Similarly, the tupperware company can check up on its design success by puchasing blogger information collected by CI about the product, post-release. Investors in the tupperware company can purchase the same information from CI to determine whether the tupperware company’s stock will go up or down.
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